Independent quality testing will make you gain market share today. It offers a substantial ROI compared to the potential losses from poor quality, overstocking, and consumer disappointment. We have known this for the past 30 years and have the data to support your...
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How do you reach the right retailers for your wine?
Quality is the heart of winemaking. Winemakers are heroes who create a product present in many important moments of people’s lives. It is unfortunate when winemakers, importers, and distributors miss the right retailers. With consumer knowledge increasing, new labels...
Are all Sulfites in Wine Created Equally?
Sulfites, often misunderstood, are compounds naturally present in grapes or added during winemaking to preserve freshness and prevent spoilage. However, not all sulfites are the same. What type of sulfites can you find in wine? In ancient Greece, humans infused...
Are 0% alcohol grand crus becoming a reality?
Once taboo, now lucrative, dealcoholized wine is reshaping consumer preferences and is a 2.3B$ market globally. However, defining quality remains a challenge for producers and distributors alike, highlighting the need for clarity on what constitutes dealcoholized...
Beyond Data in Wines and Spirits
🔬 What sets Meron apart in the wine analysis industry? We offer more than just data. Our services provide you with independent, curated, and transparent information, empowering you to make informed decisions that can elevate your wine production to new heights. How do...
Are Bottle Shapes Important?
Bottles are changing and If you think they are a detail in preserving quality, think again. Humanity has been trying to find the best way to transport drinks while maintaining their quality for millennia. It is essential for all steps in the supply chain. ...
Meaningful Data in Wines and Spirits
📊Quality in wines and spirits is only as meaningful as the data we extract. This data will allow you to be rigorous, independent, and ultimately more successful over time. While many factors can lead to success in the drinks industry, there are five...
Blog
News and Insights Welcome to the Meron blog, where science meets strategy for the wine and spirits industry. Our articles deliver practical insights to help retailers, producers, and distributors navigate the complexities of this dynamic market. From optimizing...
Secrets Beyond the Label
Are you affected by the new EU label for wines? How will you balance your offer now that consumers can see more details? If you are a retailer, wine producer, or importer, there's some change coming. Imagine that your consumers want to have the least caloric wine. Or...
Celebrating 30 years
Meron just turned 30! 🎉 What better time to celebrate than alongside Beaujolais Nouveau Day, the wine world symbol of new beginnings. Talking about new beginnings… Did you know Meron’s journey started on the “route du Méron” in the Loire Valley? This...